As you probably know, 92% of users don’t scroll past the first page of search results, and therefore can you imagine the implications that your business would have if displayed on the first page. Better yet: The TOP of the first page. #1 is the best spot if you want the best chance at driving serious traffic to your site.
Category: Grow Your Customers
Digital Marketing: Making the Case for Massive Marketing Potential
So you might be wondering how digital media could impact on your business. How can Facebook, Twitter, Instagram, Pinterest really impact allow your business to grow? Yesterday, I ran a Digital Strategy Workshop for a PR Agency and some of the participants said they couldn’t always explain the value of digital marketing. Tell me: Can you quantify the potential of
5 Things Improv Can Teach You About Selling
Selling is tough. Everywhere you look, you see sales courses advertised. People selling themselves for their dream jobs. Companies offering sales to get rid of excess stock… I recently found out that 50 restaurants close down in Singapore every month, because they are not selling. You want to know why selling is so hard? This might come to a surprise
List-Building Myth: 7 Psychological Strategies for a Bigger, Better, More Effective Newsletter
How many of you would like to increase their number of subscribers on their list? Do you cringe at night? Are you getting stressed out because everyone is telling you that the money is in the list. Well I am here to break that myth for you: The numbers is not in the list, can you imagine building a list
Email Marketing Psychology: 5 Things You Miss When Are List-less
And 5 Tips For Creating a Kick-Ass Email Marketing Subscriber List During my exchange year in Vancouver, the only job I could get was a fundraising job on campus where I would spend 20 hours/week cold calling alumni to donate money to the to help current students on financial aid. Being on financial aid myself, was really curious how it
Ali Meehan: How to build a community of 2000 engaged individuals
This week, I got to interview Ali Meehan who is runs the largest online community in Spain for Women called Costa Women. Meeting her and learning how to build a community the way she did, was a fascinating experience indeed. Today I’d like to share her wisdom with you. Ali’s Story – Before She Decided to Build a Community Ali has
From Army Officer to Customer-Centric Financial Advisor
This week I interviewed a good friend of mine; she was one of the first people I met when I moved back. I just know you’ll be fascinated by MK’s story of how she went from Army Officer to running her own financial advisory business. We dig into her psychological barriers and how she went from no customers to filling
Increase Your Rates with These 3 Tips
Steps to Increase Your Prices (Without Losing Clients, Freaking Out or Feeling Guilty About It) This is a question I get asked all the time and in my experience, one of the main reason is that many women do not value the service that they’re offering. This undercharging is predominately due to their their lack of confidence. This happens to all
Customer Service: Damn Professional Business Growth!
Disrupting the Dental Industry- Holistic approach to customer service! This week I had the pleasure to interview Louisa, an ex-teacher, master linguistics professional, who now runs the leading holistic dentistry practice DP Dental in Singapore, together with her husband. They bought the existing two 2-room practices in 2006. From its the humble beginnings of a 600 square feet facility, to
Grow Your Business: The 3 Levels of Profitability
Last week I wrote about Small Business Profits: 2 Secret Components to a Profitable Business and how to grow your business. One of our happy readers, Lorin asked the question “Thanks for taking the time to go a little deeper into your topic – this was really helpful and totally illustrated the point of ‘explaining what you do’! I would love