From Average to Awesome in 2014: Crushing Fear

This year is going to be AWESOME or AVERAGE – Your Choice! This week I am in Addis Ababa before heading to Tanzania to climb Africa’s biggest summit Kilimanjaro. How Ahh—mazzzzing it that! This is my 2014 rant… I am sorry if it doesn’t sound pretty or if I am not being politically correct, but you decide if you make

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Best 15 Posts of 2013!

Hi Empire Builder! What a wonderful year it’s been! This year has been the beginning of my blogging journey and here are the top posts I’ve written over the last six months… Lots of love, inspiration, motivation, business and transition tips… 1. I am a Women 2. 71 Perspectives on Why Fear is Awesome! 3. 6 Business Lessons From Losing

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71 Perspectives on Why Fear is Awesome!

My heart stopped! I am afraid of heights, what was I doing on a small plane getting ready to jump 4000 ft from the ground. Did my heart really stop? Or was it beating so fast that it made me numb? You see, I am actually a coward of many things. Heights scare me, snakes scare me, speaking scares me,

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I am a woman!

I am a woman, and I am proud of it. When I was younger, I struggled to accept that I was a girl and eventually would become a woman. Growing up with two brothers, expressing emotions, feeling deeply were sort of seen as signs of weakness. I learnt that be taken seriously, there were things I could and could not

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Your Business Website Can Open Up a World of Opportunity

When last did you open the yellow pages to find a business? Heck, I can’t remember when last I saw a yellow pages, never mind used it…   Now I can hear you say “But, Yasmine, you run an on-line business. Obviously you do everything on-line.” Please excuse me for being forward – but so should you! If you don’t

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Spy on Your Competition: Dominate Search Engines

As you probably know, 92% of users don’t scroll past the first page of search results, and therefore can you imagine the implications that your business would have if displayed on the first page. Better yet: The TOP of the first page. #1 is the best spot if you want the best chance at driving serious traffic to your site.

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Digital Marketing: Making the Case for Massive Marketing Potential

So you might be wondering how digital media could impact on your business. How can Facebook, Twitter, Instagram, Pinterest really impact allow your business to grow? Yesterday, I ran a Digital Strategy Workshop for a PR Agency and some of the participants said they couldn’t always explain the value of digital marketing. Tell me: Can you quantify the potential of

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How to Delegate in 5 Simple Steps for the Holiday Season

Have you ever heard the saying “Many hands make lighter work”? Well, that’s very true. I’ve seen it in my own business and in other businesses too. One of my clients Sabine who runs Sabine’s Basket realized when she let go of things, she was able to not only feel better but also grow her business by 400%. I don’t

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5 Things Improv Can Teach You About Selling

Selling is tough. Everywhere you look, you see sales courses advertised. People selling themselves for their dream jobs. Companies offering sales to get rid of excess stock… I recently found out that 50 restaurants close down in Singapore every month, because they are not selling. You want to know why selling is so hard? This might come to a surprise

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How Will You Make the World Awesome?

I recently interviewed Doreen Liu, who founded, and runs, the largest scientific journal company in the world World Scientific. She took an idea and made it into a 50 million dollars company that sells globally, based out of a tiny island of Singapore. Something that really stuck with me from the interview was when she said, “Success is not about

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