When last did you open the yellow pages to find a business? Heck, I can’t remember when last I saw a yellow pages, never mind used it… Now I can hear you say “But, Yasmine, you run an on-line business. Obviously you do everything on-line.” Please excuse me for being forward – but so should you! If you don’t
Author: yasmine
I’m Yasmine Khater, an award winning business + marketing strategist, psychologist and TEDx speaker. I help exceptional entrepreneurs (like you) create badass empires nail your trust based marketing and sales, develop airtight systems and a fearless mindset to catapult your empire to the next level of profit. I do this through our digital course Fearless Therapy, Fearless Business Bootcamp and Fearless Mindset retreats in Bali.
I hold a double degree in Psychology and Integrated Marketing Communications and received a scholarship for a master in International Business at IE Business School. With over 10 years of experience in project management, marketing and sales organizing multimillion dollar event and leadership development.
I started my own business in 2012 and since then helped over 55 business owners hit multi six and seven figure business. I have been invited to speak at dozens of conferences across 4 continents and address audiences of 30 to 1,000 people on the topics of fearless mindset, productivity and innovative client attraction. I am regularly featured in Under30Ceo, Channel News Asia, Cleo, Chic Ceo, and Huffpost, worked with top companies such as P&G, PWC, Burger King and spoken at global events such TEDxWomen, Global WIN and Choas Asia.
I also confounded a social enterprise called Gone Cyclin’ where she personally cycled over 420 km in one of the world’s toughest terrains and raised $50,000 to benefit women in East Timor. Follow me on Twitter @yasminekhater. Join her 14 Day Free Fearless Challenge www.yasminekhater.com/fearchallenge
Spy on Your Competition: Dominate Search Engines
As you probably know, 92% of users don’t scroll past the first page of search results, and therefore can you imagine the implications that your business would have if displayed on the first page. Better yet: The TOP of the first page. #1 is the best spot if you want the best chance at driving serious traffic to your site.
Digital Marketing: Making the Case for Massive Marketing Potential
So you might be wondering how digital media could impact on your business. How can Facebook, Twitter, Instagram, Pinterest really impact allow your business to grow? Yesterday, I ran a Digital Strategy Workshop for a PR Agency and some of the participants said they couldn’t always explain the value of digital marketing. Tell me: Can you quantify the potential of
How to Delegate in 5 Simple Steps for the Holiday Season
Have you ever heard the saying “Many hands make lighter work”? Well, that’s very true. I’ve seen it in my own business and in other businesses too. One of my clients Sabine who runs Sabine’s Basket realized when she let go of things, she was able to not only feel better but also grow her business by 400%. I don’t
5 Things Improv Can Teach You About Selling
Selling is tough. Everywhere you look, you see sales courses advertised. People selling themselves for their dream jobs. Companies offering sales to get rid of excess stock… I recently found out that 50 restaurants close down in Singapore every month, because they are not selling. You want to know why selling is so hard? This might come to a surprise
How Will You Make the World Awesome?
I recently interviewed Doreen Liu, who founded, and runs, the largest scientific journal company in the world World Scientific. She took an idea and made it into a 50 million dollars company that sells globally, based out of a tiny island of Singapore. Something that really stuck with me from the interview was when she said, “Success is not about
25 Business Lessons and Life Lessons from AIESEC
A month ago I had the wonderful opportunity to chair an AIESEC conference after five years of being missing in action. It was amazing to reflect on and realize how much I have grown after my five-year investment into AIESEC. AIESEC has been the major defining factor of my success because it gave me loads of opportunities to fail… yes
Unexpectedly Simple Success Secret
When I started my Wonder Women book project which features 50 of Asia’s most successful women, I invited my Facebook friends to share the questions they had for these female powerhouses. There were a number of responses, but the common one was “What is their Secret for Success?” Even when I run workshops, participants assume that I actually have
Personal Growth: Turn Your Self-Talk Into Opportunities for Growth and Success
Personal Growth Taught Selene to Cope with Internal Struggles, While Quieting the Inner Voices, and Stopping Introversion From Stealing Her Dreams. Last week I interviewed, Selene Chin from Dog Digital in Singapore. Dog Digital is a digital agency, with a head office in Glasgow. Over her 16 year-career she has worked in advertising houses such and Ogilvy One
My New Mantra: I’m actually not that busy
Leaving Singapore, I was burnt out by the intensity of my life, my job and especially the fast pace that sometimes made me feel that my busy-ness was on steroids. The most amazing part of living in Spain is that it was the exact opposite of Singapore’s pace… It was significantly slower and it opened my eyes to a new